Summary
The release ofPokemon Trading Card Game Pocketcould not have come at a better time for co-developer DeNA, according to a recent report from the developer. The mobile version of the massively popular trading card game has seen huge success over its first two months, with staggering player counts and earnings for the game. The mobile game quickly earned over$120 million in sales within just three weeksof its Halloween launch, also boasting more than 60 million downloads. Now, the game’s success has spread to one of its developers as well.
While not holding the same clout as The Pokemon Company, fans of Nintendo’s mobile games are likely familiar with DeNA. DeNA has its hands in many of the Japanese gaming titan’s most popular mobile titles, ranging fromFire Emblem HeroesandAnimal Crossing: Pocket CamptoSuper Mario RunandMario Kart Tour. The developer has also worked on mobile games for a variety of other Japanese franchises, includingOne Piece,Attack on Titan, andDuel Masters. Now,Pokemon TCG Pockethas reportedly been a savior to DeNA’s performance this year.
As reported by Simulation Daily, a recent report reveals thatPokemon TCG Pocket’s launch led to a major turnaround for DeNA’s projections for the fiscal year. The report reveals that DeNA had been struggling during 2024, with its operations throughout the year largely focused on supporting its existing games. The company was reportedly expected to see significant losses that have been completelyturned around byPokemon TCG Pocket, now expecting to see an increase in its revenue and profit. The company’s projections also show a massive spike in Q3 2024, coinciding withTCG Pocket’s release.
DeNA Sees Major Turnaround From Pokemon TCG Pocket
DeNA’s surprise turnaround sparked byPokemon TCG Pocketcomes as the game has done plenty to draw in new fans. The trading card game simulator entices fans to come back with the promise of daily free packs, with two free packs a day given out to players just for logging into the game.Pokemon TCG Pocketalso recently debuted its second major expansion, with"Mythical Island" bringing fan-favorite Pokemonlike Mew and Celebi to the game.Pokemon TCG Pocketwas also revealed to be the third best-sellingPokemonmobile game of all-time following its first month.
Pokemon TCG Pocket’s early success will look to translate into the future with plenty more said to be on the way. The Pokemon Company has revealed thatPokemon TCG Pocketwill introduce a limited trading system in early 2025, allowing fans to swap cards with their friends. The game’s third expansion is also expected to come before long, with early information suggesting thatthe thirdPokemon TCG Pocketsetwill arrive in late January.Pokemon TCG Pocketwas a smash hit on launch and looks to maintain its popularity well into the future.
