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With iconic manga series likeJujutsu KaisenandMy Hero Academiareaching their finale this year, Weekly Shōnen Jump is gearing up to bring the next line of big shōnen titles to the stage. Jump has long been synonymous with cultural phenomena—fromDragon BalltoOne Piece, its history is brimming with chart-topping manga that have inspired generations. Now, with fan-favorite series nearing their ends in 2024, the magazine aims to secure its place in the industry’s future by championing fresh voices and concepts.
To achieve this,Jump has partnered with TikTokto launch the #ジャンプの推し活 -New Power Generation-campaign, an initiative designed to spotlight emerging titles and engage fans in the discovery of manga’s next big stars.

Shonen Jump’s New Power Generation Campaign: Supporting the Future of Jump
The#ジャンプの推し活 -New Power Generation-campaign puts a spotlight on nine standout series that could lead Shōnen Jump into its next golden age:
Fans can actively participate by sharing TikTok videos celebrating these titles.Posts may include fan art, cosplay, vlogs, or other creative tributes, accompanied by the campaign hashtag. Content featuring manga panels is restricted due to copyright rules, but the freedom to showcase fan interpretations ensures freedom for community participation.
Prizes and Participation
The campaign runs from June 18, 2025, to June 27, 2025, offering fans plenty of time to engage during the New Year holidays.Shōnen Jump sweetens the dealwith prizes: 100 participants will win 5,000 yen worth of Selectable Pay through a lottery system. Winners will be notified via TikTok, ensuring fans have an incentive to support their favorite series.
An Open Invitation to Fans
Shōnen Jump’s collaboration with TikTok highlights the evolving relationship between manga and digital platforms. This campaign not only gives fans a chance to champion their favorite works but also plays a vital role in shaping the magazine’s next chapter. With its storied legacy and an eye on the future, Shōnen Jump continues to lead the shōnen manga world—and its next iconic title might just be a TikTok post away.